Baudville
Recognation
Project Overview: Recognation
Baudville brands Recognation platform needed an analytics dashboard for their web-based interface that offers analytics tools to measure ROI and effectiveness—such as tracking how recognition impacts engagement, retention, and performance
Role: Designer/Project Lead
For this project, I was the solo designer tasked with creating this new feature. I was in charge of the research, user interviews, and all design deliverables.
Step 1
Benchmarking / Research
User personas played a pivotal role in our successful product development and marketing strategies. These fictional representations of target users helped us gain a deeper understanding of our customer base, allowed us to design products and tailor experiences that met our users' specific needs.
One solution I was solving for was how to get employees to know each other more in a company. The solution to this was to develop an enhanced profile. Within this profile are different components that an employee can look at to see another employees interests. This is moderated by a manager and then the backend by Baudville. User testing, research and brainstorming sessions took place, followed by wireframing.
Another solution I was tasked with solving is giving leadership or higher up in a company an insight to their employees analytics with the use of Recognation. Some user interviews were initially done to discover what statistics a company would like to know and the hierarchy of these stats. From there brainstorming, wireframing, and prototypes were produced.